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VisitOSLO brings back Halfdan in a winter horror musical
Kaynak: Creative Boom
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VisitOSLO and NewsLab are bringing back the city-sceptic character Halfdan in a winter campaign titled “It’s Totally Even a City”. According to Creative Boom, the film, directed by August Jorfald, moves away from simply repeating the previous narrative against a snowy backdrop, adopting instead the format of a Christmas-themed horror musical.
The campaign approaches Oslo’s winter season with humour, understated storytelling, and an underlying fondness for the city. From the agencies’ perspective, the notable decision was to retain a familiar character while shifting the narrative genre; this summary excludes view counts or success metrics that have not been independently verified.
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